Why You Should Opt Odoo For Your Website?

Tagged as an all-in-one management software, Odoo comes across as easiest option to churn out a host of business apps. Not with standing the fact that you are dealing with Inventory, Point of Sale (PoS), Accounting or e-Commerce, you can employ this most patronized global platform to your advantage. Originally named as an OpenERP, it was in May 2014 that the license-free software was christened as Odoo with the launch of its version 8. Odoo v8 provides a host of applications that can be applied to various types of businesses including Business Intelligence, the creation of websites and e-Commerce activities.

If you are looking to build a website using Odoo, here are the numerous ways in which you can make the most of the “website builder” module that it offers.

1. A Comprehensive Option

If your current ERP is deficient with functionalities, look no further and check out the license-free software code offered by Odoo. Offering a plethora of 1000 modules that can be deployed to create a website that meets all your business needs, it is through Odoo that you can garner the support from its community of technical experts. Permitting you to analyze your website’s requirements, you can bank on Sodexis which helps you match your requirements to the numerous OpenERP functionalities that Odoo has in store for you.

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2. Promises an Integrated Solution

All thanks to the modular structure of Odoo that you can start with the usage of a few modules. As your website needs increase, you can effortlessly scale up by the addition of befitting modules. This modular feature brings in the benefits of an integrated web-based solution.

3. Make the Most of the Latest Technology

A prudent digital marketer knows the importance of time. If you are one amongst the well-informed e-Commerce professionals, you will not wait until your current technology becomes redundant. You will quickly switch gears to an upcoming and latest technology that comes with multiple promises. OpenERP / Odoo is one such software that relies on a technology stack that is not only up-to-date but also modern.

4. A Cost-Cutting Alternative

Odoo, which does not call for the payment of any license fee allows you to invest in implementation and customization. Alongside this provision, you can also make the most of the up-to-date reports that Odoo offers in contrast to the delayed reporting stretching to weeks and months with other ERPs. Such delays which burn a hole in the pockets of companies can be avoided through this cost-friendly Odoo alternative.

5. Tailor-Made Options Are At Your Disposal

Tagged as a right tool to stay in good stead with the stiff competition you face with your competitors, Odoo comes as an easy-to-use and flexible software. Allowing you to push your limits to keep pace with the fast-changing business situations, Odoo can be customized to match your company’s website requirements.

6. One App Promises Myriads of Design Functions

It will not be an exaggeration to quote that Odoo can be identified as a multi-faceted app that can perform a plethora of different website design functions. If you are curious to know the long list of features that Odoo promises to your website, here it comes:

  • Odoo facilitates your website to manage multi-currencies, multiple companies along with a multi-lingual feature
  • You can initiate online payment through a particular mode of payment, in line with your preference
  • You can make the most of Odoo’s “website builder” characteristic to display multiple themes along with extra add-ons
  • Allows you to employ Bootstrap CMS and e-Commerce modules that can be integrated into the website builder to edit your website
  • Through Odoo, you don’t need to install extra third-party plugins to build your website
  • Odoo’s Fluid Grid layout comes handy in churning out the best layout that is compatible with the device in which the website content is viewed
  • Odoo offers you the privilege of scanning through the lengthy catalog of ready-made themes that can be accessed by you through few clicks. You simply need to visit the app store which enlists a collection of professional themes. Then, you can change your website theme in line with your preferences

7. An Intuitive System Which is Flexible and Easy-To-Use

Odoo allows you to insert font styles into your website content like headers, italics, lists and bold features through the use of a “What You See Is What You Get” (WYSIWYG) editor.

Odoo’s flexibility permits you to create your webpage through a building blocks system. It is through this system that you can build a webpage from the scratch by dragging and dropping pre-designed and completely customizable building blocks.

Odoo bestows you the luxury of changing the content directly from the front-end, sparing you of the complex back-end editing operations. An additional attraction comes in the form of a word processor like experience that allows you to create and edit your website content.

8. A Promotional Tool That Improves Website Ranking

All thanks to the keyword suggestions and the Meta Tag tool that Odoo promises, you can effortlessly improve your website ranking on search engines. Permitting you to generate organic traffic, Odoo through its social media call-to-action feature allows you to share your webpages with your social media contacts, spread across multiple networks.

9. A Multi-Faceted Website Building Platform

Odoo can be aptly called the all-in-one solution to build a website on the strength of the following features. Alongside allowing you to perform a series of trial-run iterations, Odoo handholds you to run several versions of a single webpage to check which version comes up with better results. The best part of Odoo is that it permits you to analyze your search results through a direct link with Google Analytics.

Another feature of Odoo that demands a special mention is its capability to support multiple versions. You can not only churn out multiple versions of your website, but also toggle between one another with a simple click.

You can perform the web-link tracking activity by adding a tracking code to your URL. Through this activity, Odoo will come handy in assessing all your marketing campaigns right from the time a visitor lands on your site till he makes his final sale. Allowing you to work around well-informed analytical metrics, you can come up with campaigns that will better attract customers and improve your bottom line. Through Odoo, you can even keep a close watch on your ROI.

10. Prepares the Ground for an Improved User Experience

With all eyes set on enhancing user experience, Odoo can bless your website with a number of user-friendly features. Gengo is a translation tool that can help you employ standard translations. If you are all set to attract the attention of smartphone users to visit your website, you have the luxury of a “mobile preview” button that allows you to view your page the way it will be presented on a mobile. The list of user-friendly features does not end here. You will be in a position to provide real-time information to your customers through a pop-up chat window and stay in touch with your brand loyalists at all times.

11. A Seamless Reporting and Tracking Platform for e-Commerce Transactions

All thanks to Odoo, you now have a befitting tool that can report your e-Commerce transactions directly to your accounts. Through this feature, you can better manage your online sales, payments and shipping along with automatic billing. In addition to the above- mentioned benefits, Odoo can boost your online presence through the display of trendy webpages. Planning to run an online event? Look no further and rely on Odoo which allows you to plan, promote and make sales via online events.

Conclusion

With the USP of Odoo to be recognized as an easy-to-use platform that is fully integrated, you will be better off treading its path. With a suite of open-source business apps that can meet all the diversified needs of your business, Odoo helps you build a comprehensive website that will enhance your online credibility alongside building user relationships that will eventually transform into online sales.

Advantages and Disadvantages of Odoo Development

Odoo is a comprehensive platform that effectively manages diverse business applications from a single space.

It is available in three different variants including an enterprise version, an online model and finally the community version which is available as open source.

In comparison to other open source ERP software models, Odoo is one of the fastest growing software. Its database runs on postgreSQL and the language used in development is Python.

Like any other platforms, Odoo web development has its own unique advantages and flaws.

Let’s take a peek

Advantages of Odoo

Comprehensive Software:

Unlike many similar platforms, Odoo handles a range of business needs that covers project management, e-Commerce, warehouse, CRM, billing, manufacturing, accounting and inventory.

This tool seamlessly integrates all these operations to improve the overall efficiency.

This user-friendly platform always includes innovative applications on the go to enhance its overall performance.

Moreover, this platform is compatible to any work settings.

User Interface:

Odoo is minimalistic in terms of appearance but the platform is extremely user-friendly.

Any sized enterprise can benefit from this complete solution that is rich with several features and functionalities.

The less cluttered interface makes it easy for even the beginners to easily work with the software.

As it is a universal solution that covers many operations from a single place, it may appear to be complex at first place. But in fact it is unparalleled in its performance with its streamlined nature.

Navigation:

The travel through the pages looks really simple as the navigation designs are better with easy directions.

So once logged in, user finds it really convenient to reach the place they want in really quicker time.

The search functions across the screen have really added to the overall usage convenience.

Using the particular field criteria in the advanced search category, users can filter their searches.

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Pace:

The users need not worry about any delay while using the software as it works on very good pace.

The time it takes to view pages are minimal and they can have a good website usage experience with a quicker response time and fast access to menus.

This robust ERP solution can really boost the website performance with its quick functionality in addition to accuracy.

So users can benefit from minimal task completion time and use the saved time productively.

Modules:

It is built on a modular structure which means that particular processes or functions can be handled by separate modules.

The availability of 1000 plus modules is the key speciality of Odoo development.

Users can conveniently implement the desired module to cope up with the particular business requirements.

The marketing module is really impressive unlike its counterparts with options such as Lead Scoring, Live Chat and Email marketing.

Flexibility:

The user can start off with basic modules and they can add on new modules in future when the business expands.

This sort of flexibility is really helpful for uncertain business plans. Its easy integration and customization options are an added benefit.

Multiple module installations are a lot easier with the latest version as you just need to access the list view and select and install the desired modules on the go.

This lets users to tailor the software to meet the most specific needs of their business.

Easy Integration:

Odoo is known for its easy to configure nature. Many of the ERP systems face issues with data consistency and business processes.

Unlike these counter parts, Odoo shows a remarkable improvement in the efficiency while integrating with other platforms.

Users need not compromise the initial advantages offered by Odoo despite what all applications are included on the go.

Its easy integration with e Bay, Magento and Channel Advisor has made the overall processing easy and effective.

Budget Friendly:

When compared to similar ERP platforms, this open source solution can be really handy when you have budget constraints.

The license can be accessed for free and you can use the money wisely for customization and implementation at needy times.

The software can be downloaded for free from the official website. Odoo development is a cost effective choice as this regularly updated tool lets you swap other BPM apps in the initial place itself.

User Experience:

The seamless adoption of the software has assured impressive user experience.

Its options for integration and flexibility have guaranteed a smart ecommerce solution for many complex business projects.

After all the evolving customer needs are carefully handled by a group of active community members.

Also the source code availability lets you do the necessary with the help of a talented group of developers and vendors.

Moreover, as the licensing problems won’t come your way, you can start off with your project right after setting it up.

Up-to-Date Technology:

With a marketing approach, the software is always up to date in correlation with the advancements in the technology.

It is designed on a technology stack which they keep on improving with the latest paradigms.

A constant lift to the overall functionality with the changing business scenario is always a plus to compete well in the industry.

Disadvantages of Odoo

Odoo is not a flawless system and it does have some limitations.

However, it’s benefits out numbers its flaws that makes it a favourite choice among a major group of merchants. Let us have a look at the cons of Odoo development.

Backward Compatibility:

This is one of the key areas that are taken into mind when designing an ERP platform and competitors like SAP have always given importance to backward compatibility in their design.

However, this is a drawback when it comes to Odoo as their design lacks this functionality. At times of new version release, user needs to go through the hassles of code and data migration.

Bugs:

Top ERP models boast of the minimal bugs or no bugs at all. They do the resolving process at regular intervals to make this possible.

However, Odoo is not so fine tuned in this regard as it is comparatively new in the market.

It needs a lot of time to come up with such standards. It is just the 8th version of Odoo that has started to resolve bugs.

However, things are getting better over time and Odoo is improving its bug fixing issues.

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Usability:

Some people have complains about its lack of an idiomatic approach.

The use of custom systems may not be favourable for everyone as they might have better plans of implementing it.

Also XML is not regarded as a good match for Python as it might get used to everything.

As it comes with a custom package system, the inheritance system can be challenging at times. Similarly, module system can be treacherous if not synchronized properly in Odoo web development.

Documentation:

The way it is documented is not appreciable like the conventional systems. It results in a lack of organization.

The categorization within the documents is not that favourable for business users and developers.

As the documentation is different for varying versions, it may take some time to switch between particular documents.

More than 2 million users are presently using this advanced open source platform considering its proven quality and error free nature.

And they have close to 730 partners. Start up business ventures which are finding it hard to manage the finance can choose this open source software which is a cheaper alternative to improve their online exposure in this highly competitive era.

Its highly modular nature has silenced the image of conventional ERP systems.

You are just one step behind to achieving productivity, quality and efficiency from a single place.

But if you are looking to run large enterprises and have enough money to invest heavily on it, you can go for fully established conventional systems such as SAP.

However, the final decision should be based on what your actual business is all about and what you are looking for when choosing an ERP system.