Category: Uncategorized

What Is Python? What Is It Useful For?

Posted on by probytesnextjs

The world of technology has reached to an advanced level. With a number of innovations taking place frequently, it is certain to say that the day is not far when people would begin to find technology and its aspects much easier to understand. One such example from the present times is related to web development, a skill that enables the development of a website to present information related to a certain concept or related to a company’s products/services under one roof.

 

It is well-known that web development can be done in a number of languages such as C, C++, Java, .Net, etc. While all these languages are quite difficult to understand and gain knowledge even for the developers, Python is one such language that makes this tough task easier for them.

 

Understanding Python

 

Python is an object-oriented web programming language that was created by Guido van Rossum and released in the market in 1991. The language has an easy to understand and simple to use syntax, shorter codes as well as is fun to use, which, in turn, makes it a perfect language for the beginners in computer programming.

 

Python contains a number of third-party modules, which, in turn, makes it capable to interact with many other languages and platform. It also has an extensive support library as well as built-in list and dictionary data structure. With an increased speed and productivity, this language is preferred by the developers for building complex multi-protocol network applications.

phython

Uses of Python

 

An easy to use language, Python can be used in a number of domains and applications. Some of these include:

 

  1. Web and internet development

 

Python is an excellent programming language to develop web and internet-based applications. This is owing to its features such as simple code, ease of use and high speed. Using Python allows one to choose from varied frameworks such as Django, Pyramid; micro-frameworks such as Flask; and advanced content management systems (CMS) such as Plone. Apart from these, its standard library is also able to support several Internet protocols like HTML and XML, JSON and e-mail processing.

  1. Scientific and numeric computing

 

Python holds an important space in scientific and numeric computing. This is owing to its numerous features that support these applications. Some of the exclusive features that support this form of computing are SciPy, which is an assortment of packages for mathematics, science, and engineering; Pandas, a data analysis and modeling library; IPython, an interactive computing used in programming languages that permits one to edit with ease, record a work session as well as supports visualizations and parallel computing.

 

  1. Offering education

 

Since Python is easy to use and understand programming language, this can serve as an excellent option to render education to those at the beginner’s as well as advanced level of programming. Using it will not make programming easier for all but will also make it fun.

 

  1. Creating a multithreaded application

 

Python is an excellent choice to make when opting for a programming language to develop a multithreaded application. Using Python makes it easier to push updates to the devices in a way that allows one machine to serve multiple devices. The language also uses a new form of methodology that has helped in reducing the number of reboots to just one before installation of the new firmware.

 

  1. Gaming applications

 

Gaming software can be developed easily and conveniently using Python. Its libraries such as Tkinter, Pygame and PyOpenGlsimplifies the process of development to a much larger extent. Python’s GUI related features enable one to develop 3D games using 2D graphics, which, in turn, makes the language much more interesting.

 

  1. Documenting large systems

 

The usage of Python as a programming language is not just limited to web applications. It actually has a much wider scope and use. Python, as a programming language can be used to create a compliant environment between multiple applications that are being used to generate documentation for applications. This, in turn, helps in generating those reports that act as a documentation for the entire setup.

probytes

  1. Modifying search engine

 

Python is a versatile language that also allows one to easily modify the search engine to meet the specific goals of a client/customer. The results of the search engine can be altered and then, can be used for the exact needs of the client.

 

The uses of Python are not just limited to these. Instead, the language has established its strong role and presence in other domains as well. This, in turn, has led to a sharp rise in the number of Python based companies in Pune. Since the ultimate goal of every organization is to attain its goal without much hassle, Python must be the option for them.

 

Successful Websites Built On PrestaShop

Posted on by probytesnextjs

Successful Websites Built On PrestaShop

PrestaShop ecommerce software is an open source application with a thriving community of developers and users across the globe. PrestaShop packs an efficient, smooth and robust content management system that every online store desires to have. The efficiency, reliability, rich features, add-ons and ease of use has made it one of the most sought after ecommerce software. In fact, there are a number of both B2B and B2C ecommerce sites that have been built on PrestaShop. If you are still not sure about using PrestaShop for your online store then consider these successful and truly amazing websites.

Trendin.com

It is the official online store of branded garments like Louis Philippe, Allen Solly, Peter England etc. which are built on the PrestaShop platform. It deals with not only clothes, but also shoes, belts and accessories. Customers can also offer their reviews about the products they purchased from this site. With a wide variety of brands and apparels on this site, the Alexa traffic ranking has been marked and ranks 5,07,361 and gets approximately 1800 new visitors every day. The stats look impressive isn’t it? You can imagine since the shop only sells few brands of men’s apparel, what is would achieve if it sold a huge array of brands.

Maplatine.com

Welcome another PrestaShop online store, Maplatine, which is a French website that sells a variety of electronic items like cell phones, speakers, storage devices and cables etc.. It uses google font API, JavaScript, PHP and SVG on PrestaShop to enhance the look, efficiency, robustness and customer satisfaction of the website. Its website score by ophisaurus is 85% and SEO score is 81%. According to a Alexa traffic survey it is ranked at 3,76,630 and it receives an approximate 5,000 unique visitors per day. This is a very encouraging piece of statistics considering that it is operating in niche market of a particular language.

Hatshowroom.com

A unique rather fascinating online store that gives you a huge variety of hats to choose from. However, the products available here are better described as boutique headgear than simply hats. It ranks 46,93,924 in Alexa and receives about 35 unique visitors every day. The stats may not appear to be impressive, but considering the unique nature of products and the niche market it appeals to, they put quite a good performance.

Maptiteculotte.com/en/

Here you can get a good collection of lingerie, loungewear, and swimwear. It ranks 488,664 in Alexa and receives about 3800 new visitors every day. The stats really look quite impressive in view of the niche apparel and language that it operates in.

probytes

Delozey.com/boutique/en/

You can order your champagne here and sip it in the privacy of your home. You can get almost all the brands and ages of champagne here. In fact there is a separate page for vintage champagnes. According to Alexa, the site ranks 34,14,298 and gets around 51 unique visitors daily. These stats are very good considering that the shop deals in some very costly and niche product in a definite language.

Footshop.eu

This is an online shop for men, women and kids and it sells not only shoes, but also clothing and accessories of various brands. It has a very good market for its products. Its reputation is reflected in its latest Alexa ranking which is 1,36,489. It also gets around 14190 new visitors every day. The stats are good and commensurate with the products it deals in and the spread of the market it caters to.

Decathlon.in

It is a one stop online shop for sports goods in India. It is a B2C site that offers a vast range of sports items at an affordable price. Its Alexa rank is 22,225 and gets a daily unique visitor of around 145000. These are stupendous stats that showcase the appeal of the website, satisfaction of the customer, and the vastness of the range of products.

Final words:

PrestaShop certainly is your next shopping cart destination that uncovers technology used in the development world. It is fully loaded with a content management system, extensions, add-ons and analytics tools that makes choosing PrestaShop over other open source technologies a big YES!

Annoucing a New Product Development Company

Posted on by probytesnextjs

ProBytes Software and Technoalliance, India is happy to announce a new Product Development Company that will be headed and managed by Intek J. The name of the new company is Spectra Solutions.

Intek says “We have been in outsourcing business for past 10+ years and have been constantly evolving to give better and better solutions to our clients. The new venture is all our learnings formulated and organised together in one to give our clients better output at much lower rates. We have built products for certain domains and will work only on these products based projects. We already have a team which has both very strong domain and technical knowledge of these products and eventually I are sure that our team will be best across the globe in these products based jobs. Our clients should not come to us bcoz we are offering competitive prices, it should be more because they want the best team. We are changing the concept of outsourcing to RIGHT-SOURCING”

Few of the products that we are already released in market are:-

Food Delivery System – eDeliveryApp – which already has got a huge userbase in short amount of time. eDeliveryApp is a turnkey online restaurant ordering system. It’s built for restaurant owners and local delivery businesses. eDeliveryApp can be fully customized and re-branded as your own online restaurant ordering system. You get benefit of a custom built software for your business that increases your sales many fold, at a fraction of the cost.
We have a complete food ordering system with Frontend website + Android App + iOs App + Facebook App and can be further extended for custom functionalities using modules and plugins. It works out of box with all major payment gateways and POS systems.
eDeliveryApp can be used for single restaurants or multi-restaurant aggregator businesses.

T Shirt Design Software – Our Tshirt design software is a web to print software module that allows shopping cart owners to give the functionality of custom design and buy feature for various customizable products like t-shirt, phone cases, signs, greeting, labeling, photo frame, lettering, sticker, apparels, mugs, poster, business cards, shoes, hats, badge pins etc.It allows your customer to add both Custom Text and Images andto drag, rotate, flip, resize and customize them in multiple ways. Your customers can upload images and clipart from their own folders, social sites like facebook or use from admin uploaded images and cliparts. The module is already available for Prestashop and Magento 2 module has just been released with other platfroms planned soon.

mCartApp – mCartapp is native eCommerce app that works out of box with WooCommerce, PrestaShop and magento stores. Our woocommerce android app is the most popular solution and has been garnering a good following.

We have other products also work in progress and will be released shortly.

Probytes Software will operate completely out of Trivandrum development center and continue providing IT services to our clients, all Pune team member will move to new company.

Wishing the new team best of luck and lot of success.

Optimize your Landing Page for Boosted Conversions

Posted on by probytesnextjs

A Landing Page can be any web page that a visitor arrives or “lands” at when he/she clicks some Ad or sponsored link. Basically, a landing page is a stand alone web page, designed for a particular goal of conversion which is distinct from your main website. It may not have any navigation link with your website, focusing on just a distinct purpose. The main reason for limiting the navigation on a landing page is to present the visitors with a page which you have designed to serve a particular conversion goal.

Read Also: 

What are the Common Services Provided by a Digital Marketing Agency?

Types of Landing pages you can achieve

Basically, you can make two types of landing pages for your purpose:

1. Click through Landing pages

Click through landing pages are crafted with the aim of persuading a visitor to click through the links which would direct him/her to a new page. It is designed specially to describe a product or service. For example, the landing page of an online shopping site may directly lead you to the product page by clicking the “buy now” CTA button where you may find the product details, price, ratings, reviews, and add to cart options.

2. Lead Generation Landing pages

These pages are designed especially for the purpose of capturing the data of visitors such as email id, contact number, name, address, etc. The data captured is utilized for lead generation in the subsequent time when required. These links may lead you to a page where the website motive is to get a form filled by the visitors regarding their personal details. It means it may lead you to a sign-up, registration page, or inquiry page for gathering the required customer data for a site.

Importance of Landing Page Optimization for your Online Business

Landing pages are very basic part of any successful digital marketing strategy. They generate leads for you and increase the conversion rates. For an effective marketing strategy, they are part of every campaign you run for your online business. They are different from the ambiguous homepages where a visitor has no idea about what to do next. Landing pages are the indispensable part of each and every marketing strategy one can actually think of.

You need Landing pages for

a. Generating Leads.
b. Advertising your offers.
c. A platform where the user can redeem your offers.
d. Collecting information about the prospects of your customers.
e. Conversion targeting pages where you can have an idea about what is important for the customers and what is not.
f. Improving the cost cutting on Ad campaigns.

Most of the landing pages are found to be the converting ones. You focus your idea on a single prospect which makes the customer aware of your concerns about that particular product or service, resulting in a converted landing Page.

Make your Landing Pages Converting 

Optimize your Landing Page for Boosted Conversions

  1. Be precise and to the point

While designing a landing page, you must remember that your page must give the exact and precise information as shown on the link or banner of the landing page. Do not stuff it with irrelevant information. You should always get straight to the point. You need to focus on the tail terms of your content for spreading your message clearly.

  1. Optimize CTA buttons

The CTA buttons or images play a very important role in compelling people to perform the desired action you want them to undertake. You must give an accurate and clear message on the CTA buttons and images for grabbing instant customer attention.

You May also Like: 

Should SEO Services in India Concentrate More on Content?

  1. Use contrasting colors

In order to highlight the main information or the CTA section of your page, you must use the contrasting colors to make them more visually appealing. Make sure it is easy for the visitors to see where to click in order to complete the required action.

  1. Logo of trust and privacy assurance

A visitor landing on your page must be presented with a sense of trust and security from your side, otherwise, he/she might not complete the action if he/she doesn’t find your site as trustworthy. You can build a trust for your landing page by including your company logo on the page, or various security badges and trust seals from various security experts like McAfee, Norton, etc.

  1. Do not clutter your landing page with extravagant visuals

Web testing and tracking tools like A/B testing and Click Heatmaps have already proven that applying extravagant visuals on your pages might not help you in conversions. In fact, they often distract the readers from the main point of the landing page. Even graphics might increase the loading time of your page. Trust me, you would not want your page to load slowly for losing conversions and sales to your rivals.

  1. Do proper formatting

While designing the landing page, you must properly consider the formatting standards. Apply the best formatting methods for clearly visualizing the images, CTA buttons and texts distinctly.

  1. Show your social presence

Always feel free to show your social presence on the landing pages. This provides a trustworthiness among readers. Most of the people find the information from social platforms to be trustworthy and reliable. Thus, your social presence might help you a lot in persuading your customers for a product purchase.

  1. Perform web testing to check the performance-

Various web testing tools are present in the market which can boost the performance of your landing page. You must perform web testing in order to determine which are the best elements of your page, and which parts are not performing well.

So, these are some of the very basic landing page optimization techniques which will help you in getting a better and converting website. The importance of landing pages cannot be overlooked as they are one of the most important ingredients for creating a promising and converting website these days.

Written By:- Mockingfish

10 Awesome Magento Customization Tips

Posted on by probytesnextjs

Magento is a flexible and extensible e-commerce platform that allow customers to optimize as well as customize their sites. It is a leading platform having more than 14000 stores which run either as magento enterprise, professional, go or magento community editions.

Conversion oriented interface of magento platform helps businesses to grow and helps to manage online stores better. Magento installation and configuration is easier but when it comes to customization it is rather difficult.

Here are the ten awesome magento customization tips:

1.Debugging Magento Store Layout

Magento provides powerful logging method in the controller. Enabling debug mode is easier and one just has to follow the code.

Magento

2.Contact Form on Magento CMS Page

Contact form is given great importance for any e-commerce site. Contact form is the primary means of getting in touch with customers. Hence every magento store owner needs it working in the store. For better navigation, it is better to create a contact form using CMS page.

Read also:Why Choose Magento For Your Responsive Site?

3.Display category Name on Product Detail Pages
Magento store owners always keep product category name on the product detail page. This will be useful information to customers as they get details of where they are and what they are buying. There is certain codes that can be added to show product category name wherever you want within your layout.

4.If users are not logged in, hide product prices

One has to edit the following file for hiding product prices or to display tired pricing to logged in customers:

app/design/frontend/default/default/template/catalog/product/view/tierprices.phtml.

If the requirements are little complex we can use Magento Hide Prices, which is a comprehensive extension to hide price of products, add to cart button, disabling cart, displaying call for prices, or displaying inquiry forms etc

5.Remove credit card information from transactional emails

Magento store owners would never want to show their credit card information openly in transactional e-mails. Sending such information is highly insecure. One can remove displaying credit card information from transactional e-mails following the method:

Editapp/design/frontend/default/your_theme/template/payment/info/cc.phtml file

6.Add language pack

Magento is used as a multi-lingual store by all major brands. It is pretty easier to create a new store in Magento. There are several steps that should be followed to create a multi-lingual store in Magento.

7.Adding social media on Product Detail Pages

It is a good way to promote brand using social media. The like button in social medias like facebook, twitter, google+ etc can be helpful in the promotion of brands. Grab attention with social media.

Recommended read:What’s New and Cool in Magento 2?

8.Hide Empty Cart

It is futile to display cart in the sidebar if there is nothing in cart. Follow the steps to hide empty cart from sidebar:

Editapp/design/frontend/default//template/checkout/cart/sidebar.phtml file

9.Add custom comment box

Each product in the cart has option, add custom comment. While ordering, customers can enquire Instructions, requirements or specifications of the product in the comment box.

10. Custom Add to Cart button on CMS pages

Selling products via customized landing pages is not new; Marketers can do all sorts of efforts and thus can create pages to bring customers. With the CMS pages, customers can add certain products in the cart.Inorder to add products one have to follow certain codes and procedures.

Better Business for Better Future

All these ten tips can help in the customization of magento. It can be a difficult task for beginners involving magento front end customization.

Good Customization can be an added advantage to every ecommerce site especially a popular e-commerce site like magento.

Magento Marketplace to Arrive In Early 2016

Posted on by probytesnextjs

New Magento Marketplace will be fully launched in early 2016.

It will be replacing Magento Connect.

Each extensions and providers in the marketplace will be reviewed by Magento. This review ensures that the right quality of products and services are offered by Magento Marketplace.

The extensions in the Magento app store will go through an automated basic check which will check for plagiarism, security including malware and viruses and Magento coding standards.

Magento

According to Magento Revenue Share model, 70% of the revenue will be distributed to providers and 30% to Magento itself.

The only drawback is that Magento users will see less extensions available than previously under Magento Connect.

The good thing is that there is no fee to submit apps.

(Source(s))

Magento Commerce to Introduce New Platinum Level

Posted on by probytesnextjs

Magento commerce, trusted by over 250,000 businesses worldwide develops deeper technology partnerships.

“These strategic changes to our technology partner program enable us to curate a set of best-of-breed partners and extensions that create great merchant experiences with the Magento platform,” said Mark Lenhard, SVP of Strategy and Growth at Magento Commerce. “We are committed to making strategic investments to develop the quality of our global ecosystem and to accelerate the sales momentum of qualified technology partners who are selling and supporting Magento Commerce solutions.”

Read also: Magento- No Longer an Ebay Company

“PayPal collaborates with leading technology partners like Magento to put exciting new products and features into the hands of customers that help millions of merchants and their shoppers more easily connect,” said Steve Fusco VP, GM North America Distribution, PayPal. “PayPal is honored to be named by Magento an inaugural platinum level partner. Together, PayPal and Magento have helped countless companies grow and prosper, and we look forward to working even more closely together in the years to come.”

Magento

It recognizes segment leaders and provides for deeper collaboration in key categories of greatest interest to dealers.

“We have always striven to provide sophisticated functionality that delivers the best marketing ROI for retailers in a way that is entirely intuitive and easy to use. We are delighted that Magento has recognized these unique strengths and awarded us this prestigious global Platinum Partnership status”, said Simone Barratt, CEO of dotdigital.

This ensures a higher level of satisfaction and confidence with dealers and solution partners, while providing market differentiation for Magento technology partners and developers.

Source(s)

Magento- No Longer an Ebay Company

Posted on by probytesnextjs

Magento, leading provider of open omni-channel innovation launched as a separate company, backed by Premira funds.

It boasts a strong portfolio of open-source and cloud-based omnichannel solutions

Magento, worldwide leader in eCommerce, powering more than 240,000 sites globally and supporting over $50 billion in gross products volume.

Read Also: Is Your Magento Website Slow? Speed It Up With These Tips

“Magento is at the forefront of a tremendous market opportunity. As an independent company, with the full support and global resources of the Permira funds, we are poised to accelerate our leadership as innovators, creating products that drive exceptional experiences across every stage of the commerce lifecycle”, said New CEO Mark Lavelle.

Magento

“During our time as a division of eBay, Inc., we grew revenue fivefold, made significant investments in our core platform and added innovative mobile and omni-channel products. Now, we will build on this momentum–continuing to innovate with speed and at scale while we put renewed focus on expanding our market leadership with stronger emphasis on our global network of system integrators, technology partners and developer community”, he added.

Magento Marketplace is the largest commerce application marketplace providing merchants with a curated user experience in finding high quality products and services.

E-Commerce Makes “Kolu Dolls” Accessible at Buyers’ Doorstep

Posted on by probytesnextjs

 

Many agents make the door delivery of dolls ease to the people living abroad so that they don’t have to come Mylapore tank area to buy Kolu dolls.

Digital Marketing has changed the way of purchasing KOLU Dolls.

“Until last year, I would make a trip to Chennai and Puducherry to buy new dolls, but this year, I have ordered a Brahmotsavam set online,” says Praveena Suresh, who lives in Pune.

“When I moved to the United States, I did not buy new dolls for two years. I would instead use toys that I bought locally. Now, with agents guaranteeing safe delivery of these dolls at my doorstep, I have started ordering dolls every year,” Hema Nandagopal from Ohio says.

Read Also: Walmart Strengthened E-Commerce Services With Fulfillment Center

G.Segar has been sending dolls to the United States and Malaysia for the last 10 years now. “Now, I am able to WhatsApp pictures of the dolls to my clients, and they tell me if they want something else. Since I work with multiple doll makers, I make sure the customers get the right dolls, even if I have to buy from different vendors,” he said.

“There are a few vendors in the United States that take the dolls I send them and distribute them there through their e-commerce sites,” he added.

With the advent of e-commerce sites, and WhatsApp, demand for these dolls from overseas has suddenly increased.

Source(s)

Walmart Strengthened E-Commerce Services With Fulfillment Center

Posted on by probytesnextjs

Wal-Mart Stores Inc. is enhancing its shipping deliverables with fulfillment center.

This instruction applies only to a small number of its 4,500 U.S. locations which are scheduling workers for more hours than expected.

probytes

“We’re rapidly enhancing our fulfillment capabilities to give customers more choices and fast shipping, while keeping our costs down so we can continue to lower our prices,” said Neil Ashe, CEO Walmart Global e-commerce.

Read Also: 7 Reasons Why Magento Is Excellent For E-Commerce

 “Whether shipping to home or picking up at a store, our digital and physical fulfillment assets come together and let customers choose the most convenient way to receive their online orders”, he added.

This is the third e-commerce fulfillment facility opened by the Wal-Mart in the second half of the year.

Last month, Wal-Mart announced plans to hire 60,000 employees to fulfill the holiday shopping demand, as well as several additional holiday help in its e-commerce fulfillment centers.