WooCommerce vs Magento Development Services: Which to Choose?

E-commerce is one of the fastest growing sectors on the internet, irrespective of the companies managing physical or virtual entities. It is not an easy task to set up an e-commerce website and sell online. Web development is a complicated task which involves several important decisions. Among those decisions, deciding the right e-commerce platform is most important for an ecommerce. There are certain reasons that makes us choose one platform over the other.

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Magento is a popular content management system which is used specifically for e-commerce. It has several unique features and functions that can help small online shops transform into huge ones. Some of the powerful features of Magento include up selling, cross selling, comparisons and discounts which make it an excellent choice for businesses which focuses on online sales. Multiple online stores can be pulled together into one dashboard with the help of Magento development services. Global brands like Nike, Samsung and Olympus have been using Magento as their e-commerce platform.

Read Also: 8 Reasons Magento is the Best Choice for eCommerce

Features of Magento

  • Specifically made for e-commerce

  • Most appropriate for large e-commerce websites

  • Able to manage multiple stores in an excellent manner

  • It has a steep learning curve

  • Includes complex management system

  • It is a very strong platform

  • Selling more than 2500 products

  • Multiple variations in products

  • Its business is done on the basis of e-commerce

WooCommerce is an open source e-commerce framework for WordPress. All the e-commerce fundamentals are done by WooCommerce. Unlimited number of products can be uploaded and categorized using this particular platform. With the help of this platform, users are able to feature best sellers, add reviews, filter by category, and search by product name.

Magento

Features of WooCommerce

  • It has strong basic functionality

  • Specifically designed for small and medium sized enterprises

  • Most appropriate for smaller websites

  • Easy to use

  • It has got limited functionality

  • Similar to the interface of WordPress

  • Its business has got additional focus

  • Products have few or no variations at all

There are certain reasons by which we prefer these two platforms over the other:

  • Cost Effective Development

One of the greatest benefits of using WooCommerce and Magento is that they are free e-commerce platform. There is no need of any hidden costs and subscription fees. Hence entrepreneurs can significantly reduce project cost and spend most of their time on development.

  • Open Source Success

Since WooCommerce and Magento are free e-commerce platforms, users will have access to everything associated with the platform. Once the website is created, the creator will be the owner and can enjoy every right related with it. Code completely belongs to them and they can do whatever they want with it.

You May also Like: How to Choose Between Magento and PrestaShop Platforms?

  • Flexible, Secure and Robust

Some of the qualities of WooCommerce and Magento development services include excellent support, outstanding security and a series of powerful e-commerce features. These specific features help these two platforms hold 40% of all e-commerce websites. Magento is a complex platform with advanced structural and functional platform which is specially made to e-commerce websites whereas WooCommerce is specially devoted for shopping platform and can be easily installed in any content management system. It takes more time to set up and customize Magento when compared to WooCommerce. While comparing with Magento development services, WooCommerce is the best choice for beginners and it is also very easy to use.

Before deciding which platform to use, one should think about the size and complexity of their shopping platform, number of products, capital investment and expectation of their business growth. Based on the above mentioned features, one can carefully choose among the two platforms to achieve greater results.

10 Awesome Magento Customization Tips

Magento is a flexible and extensible e-commerce platform that allow customers to optimize as well as customize their sites. It is a leading platform having more than 14000 stores which run either as magento enterprise, professional, go or magento community editions.

Conversion oriented interface of magento platform helps businesses to grow and helps to manage online stores better. Magento installation and configuration is easier but when it comes to customization it is rather difficult.

Here are the ten awesome magento customization tips:

1.Debugging Magento Store Layout

Magento provides powerful logging method in the controller. Enabling debug mode is easier and one just has to follow the code.

Magento

2.Contact Form on Magento CMS Page

Contact form is given great importance for any e-commerce site. Contact form is the primary means of getting in touch with customers. Hence every magento store owner needs it working in the store. For better navigation, it is better to create a contact form using CMS page.

Read also:Why Choose Magento For Your Responsive Site?

3.Display category Name on Product Detail Pages
Magento store owners always keep product category name on the product detail page. This will be useful information to customers as they get details of where they are and what they are buying. There is certain codes that can be added to show product category name wherever you want within your layout.

4.If users are not logged in, hide product prices

One has to edit the following file for hiding product prices or to display tired pricing to logged in customers:

app/design/frontend/default/default/template/catalog/product/view/tierprices.phtml.

If the requirements are little complex we can use Magento Hide Prices, which is a comprehensive extension to hide price of products, add to cart button, disabling cart, displaying call for prices, or displaying inquiry forms etc

5.Remove credit card information from transactional emails

Magento store owners would never want to show their credit card information openly in transactional e-mails. Sending such information is highly insecure. One can remove displaying credit card information from transactional e-mails following the method:

Editapp/design/frontend/default/your_theme/template/payment/info/cc.phtml file

6.Add language pack

Magento is used as a multi-lingual store by all major brands. It is pretty easier to create a new store in Magento. There are several steps that should be followed to create a multi-lingual store in Magento.

7.Adding social media on Product Detail Pages

It is a good way to promote brand using social media. The like button in social medias like facebook, twitter, google+ etc can be helpful in the promotion of brands. Grab attention with social media.

Recommended read:What’s New and Cool in Magento 2?

8.Hide Empty Cart

It is futile to display cart in the sidebar if there is nothing in cart. Follow the steps to hide empty cart from sidebar:

Editapp/design/frontend/default//template/checkout/cart/sidebar.phtml file

9.Add custom comment box

Each product in the cart has option, add custom comment. While ordering, customers can enquire Instructions, requirements or specifications of the product in the comment box.

10. Custom Add to Cart button on CMS pages

Selling products via customized landing pages is not new; Marketers can do all sorts of efforts and thus can create pages to bring customers. With the CMS pages, customers can add certain products in the cart.Inorder to add products one have to follow certain codes and procedures.

Better Business for Better Future

All these ten tips can help in the customization of magento. It can be a difficult task for beginners involving magento front end customization.

Good Customization can be an added advantage to every ecommerce site especially a popular e-commerce site like magento.

Why Choose Magento For Your Responsive Site?

With the rise and growth of E-commerce worldwide, owning a web based business store has become a dream come true.

Web based sales immediately kicks out all the difficulties associated with maintaining a real world business shop. Right from the payment of lump sum amounts of rent every month to the strain of employee management is vanished in front of your eyes.

Read also:What’s New and Cool in Magento 2?

Even when you stick on with your shop, having an online store provides an additional income for your business. The only investment you will ever need is the initial capital you must invest while developing your website.

Magento

Ever since the release of Magento in the year 2007, it had a very great response from the world of e-commerce.Magento ecommerce services are open-source, which means you don’t have to waste your time and money focusing on the developmental of your site. Going responsive makes your initiative time-saving and cost-effective.

When you want to have an amazing framework for designing the website on your e-commerce venture, e-commerce platforms comes to your rescue. You don’t have to take any extra pain in building base codes. Hang on to Magento ecommerce services and you can take it for granted.

What does your site going responsive signify?

“Day by day, the number of devices, platforms,and browsers that need to work with your site grows.Responsive web design represents a fundamental shift in how we’ll build websites for the decade to come”-Jeffrey Veen

A responsive website means that it will respond and fit to all screen widths and resolutions, no matter whether you access the site from a personal computer, a tablet or a mobile phone. The advantages of using a responsive website include easy readability of content, better aesthetic appeal, and improved navigation through its contents. This could in turn enhance user experience and allow your business to reach a wider audience and grow.

What makes building a responsive site necessary?

Some benefits of using a responsive site are:

  • Ease to use: With more and more people using different devices to access your website, it is necessary that your website content is organized for better usability.

  • SEO friendly: Google recommends responsive mobile specific designs that ensure faster page loading time and SEO advantages.

  • Values your effort: Instead of spending your valuable resources on several sites, you can focus on developing and maintaining a single site.

  • Richer experience: Improved user experience and satisfaction.

What’s new?

Magento ecommerce services have included features that promote great adaptability and versatility for your e-commerce website over various devices. Instead of spending time and money developing separate sites with different themes for different platforms and devices, it is a wiser decision to invest on a single Magento responsive site that could be used on all devices and platforms.

Recommended read:7 Reasons Why Magento Is Excellent For E-Commerce

Magento services have recently released Magento Enterprise Edition 1.14 and Magento Community Edition 1.9 that features more than 50 enhancements to improve quality and security of your website, as the company promises. It also promises that it will enable responsive sites in half the time. They have also included a new payment option (The Bill Me Later service), streamlined checkout (PayPal Express Checkout) and Cross-Border Price consistency (For International customers).

It is perceived that the Bill Me Later service has increased sales for merchants, by at least 10 percent. The streamlined PayPal Checkout automatically tries for alternative payment options when a customer’s credit card is rejected. This also helps in increasing the total sales. There is a new configuration option called the Cross-Border Price consistency which lets your product price to be displayed alike for worldwide customers, irrespective of the tax rates applicable for each country.

So there is every reason that one should seriously consider Magento development services for their future e-commerce initiatives.